Cookie Policy

Cookies are small text files that are stored on a user's device when they visit a website. They serve various purposes, including enhancing user experience, analyzing website traffic, and enabling certain functionalities. Understanding the role of cookies is essential for both website operators and users, as they can impact privacy and data security.

There are two primary types of cookies: session cookies and persistent cookies. Session cookies are temporary and are deleted once the user closes their web browser. In contrast, persistent cookies remain on the user's device for a specified period or until they are manually deleted. According to a study by the International Data Corporation, approximately 70% of websites utilize cookies to improve user experience and site performance.

Cookies can be categorized into four main types: essential cookies, performance cookies, functionality cookies, and targeting cookies. Essential cookies are necessary for the website to function properly, while performance cookies collect data on how users interact with the site, helping to identify areas for improvement. Functionality cookies enable personalized features, such as remembering user preferences, and targeting cookies are used for advertising purposes, tracking user behavior across different websites.

It is important to note that users have the ability to manage their cookie preferences. Most web browsers provide options to accept, reject, or delete cookies. According to a survey conducted by the Pew Research Center, approximately 79% of internet users expressed concerns about how their data is being collected and used online. Therefore, providing clear information about cookie usage and obtaining user consent is crucial for maintaining transparency and trust.